More and more businesses recognize the importance of building diversity, equity, and inclusion into their company models, decisions, and practices. This is not some fad or trend of the times. This is real systemic change that is taking root and shifting perspectives and cultural norms in an exciting and thought-provoking way. One of the most…
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The conversation of diversity and inclusion in the fitness industry continues to grow. Fostering diversity and inclusion in our industry so that everyone has a seat at the table and the opportunity to have their voices heard is a valuable and progressive step. Attracting, engaging and retaining a more diverse audience will strengthen and benefit…
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Once again, many Fitness Clubs and Studios across Canada are being forced to close their doors. The solitary unknown is, for how long? This past Spring, when doors closed to flatten the curve and the spread of the virus, no one knew that it would be several months before they would reopen or the residual…
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We will not soon forget the year 2020. We started flattening the curve in the spring and social distancing in the summer, what will the Fall bring our way? Indeed, everyone will have a story to share including the many personal experiences like virtual weddings, funerals, birthdays, and fitness conferences to name a few. We…
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