The fitness industry has a reputation problem. We realized that governments and health authorities don’t value our profession in relation to preventative health. It’s heartbreaking and incredibly disappointing. We have a lot of public relations and lobbying work to do to build our reputation, and we can start here: In many provinces, states, and countries…
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Le secteur du conditionnement physique a un problème de réputation. Nous nous sommes rendu compte que les gouvernements et les autorités sanitaires ne valorisent pas notre profession par rapport à la santé préventive. C’est désolant et incroyablement décevant. Nous avons beaucoup de travail de relations publiques et de lobbying à faire pour bâtir notre réputation,…
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Providing fitness experience online isn’t for everyone, and some fitness professionals have hit a virtual wall. Many of us who chose to continue to serve our clients and participants thanks to virtual fitness offers invested time and money in setting ourselves up with the technology required to for quality AV. We provided great personal training…
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Having had the honor of representing Fitness Industry Council of Canada’s Quebec Coalition of fitness clubs and studios through the COVID-19 crisis, here are a few remarkable insights gathered as we worked towards the reopening date of June 22nd. COALITION = COLLABORATION Close to 200 locations joined our Coalition to create a common voice to…
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canfitpro COO Mo Hagan and Nathalie Lacombe discuss the disruption happening in the fitness industry in Montreal! Catch Nathalie’s incredible sessions at canfitpro Montreal between March 27 – 29, 2020! Transforming The Fitness Industry – A 2020 Look At What Is Transforming Globally, Locally And Individually / ATELIER GÉNÉRAL: Transformer l’industrie du fitness – Un…
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By Nathalie Lacombe, M Sc. I created this blog series as a tool to help differentiate between quick burning fads and trends that have staying power. Don’t spend a moment of your precious time or a dollar of your hard-earned money before reading and reflecting on The Next Big Things: Top 3 Trends for 2020! Over…
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By Nathalie Lacombe, M Sc. Rolling with the tide of trends is critical to our success in offering health and fitness as a service and we need to meet the wants of our customers. The trick is to identify how we can tweak our already established and available content, programs, and offers to connect with…
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By Nathalie Lacombe, M Sc. Keeping up with trends is an integral part of remaining relevant as a fitness professional, and trends are moving into and out of our industry faster than ever before. We will soon be bombarded by opinions on the hottest fitness trends coming to us from certifying bodies, industry associations, celebrities,…
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By Nathalie Lacombe, M. Sc. As leaders in the fitness industry we spend a lot of time telling our clients, participants, and staff that self-care is the ultimate source of health care. We help them find time for their workouts, meal prep, even now mindfulness and meditation. We have them rate their desire to commit based…
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