About

canfitpro is the largest provider of education in the Canadian fitness industry. Founded in 1993, canfitpro delivers accessible, quality education, certifications, conferences, trade shows, and membership services. canfitpro’s over 24,000 members include some of the world’s best fitness professionals, health club operators, industry suppliers, and fitness consumers.

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Our
Purpose

canfitpro inspires fitness as a desired career and lifestyle to create positive change in the lives of others.

Our
Vision

canfitpro aspires to deliver accessible learning experiences to a global audience, making fitness and mental health a part of personal wellness for everyone.

Our Values

Customer Mindset

Customer Mindset

With empathy and care canfitpro supports our members, certified fitness professionals and customers. Their growth is what drives our decision making.

working curiously

Curiosity

Continuous growth mindset, we question “this is what we have always done” to find better and creative opportunities.

commitment

Commitment

We all have a role to play in canfitpro’s success and we work together towards what is best for the company. Roll up your sleeves and let’s go! We never say “that’s not my job”.

Cultivate a Passion

Cultivate a Passion
for Fitness

We walk the talk, our associates are passionate about fitness and wellness and role model this in work and life.

people in the community

Caring Community

Our Associates treat each other with respect, equity and caring everyday. We support an environment made up of unique backgrounds, where everyone can feel welcome and belong, be their authentic self, comfortably share their ideas, and thrive no matter their race, ethnicity, age, gender, gender identity, sexual orientation, ability, religion, and body type. Diversity is our competitive advantage!

Company History

canfitpro was founded in 1993 as a voice for all fitness professionals. Establishing itself as a member-driven education company, canfitpro hosted a conference and trade show for fitness professionals in London, Ontario.

In 1996, after three successful years in London, the conference was relocated to Toronto, where it grew rapidly, offering an increasingly diverse curriculum and larger trade show. With breakout sessions for all types of fitness professionals within the industry, conference attendance has grown rapidly year over year.

By 1998, the growth of the company necessitated that the conference be moved to the Metro Toronto Convention Centre, Canada’s largest convention centre. That same year, canfitpro’s Certification department was launched, offering affordable, accessible certification for personal trainers and group
fitness instructors.

In the years since, canfitpro has continued to grow, with over 22,000 members across Canada and over 25 countries. Now offering multiple certification designations, canfitpro has become not only the largest provider of education in the Canadian fitness industry, but combined with its conference and trade show, has acquired the reputation of being one of the top fitness rganizations in the world.

Services Offered

Whether you are an aspiring fitness professional, a club owner, a fitness consumer or a student, there is a membership level for you.

canfitpro demonstrates a high standard of competency and ability and a commitment to the fitness industry to provide motivation and information for all participants.

Known for quality and enthusiasm, a canfitpro certification establishes a benchmark for excellence and education in the fitness industry.

Combining great opportunities to obtain continuing education with networking and world-class trade shows, canfitpro events are the world’s best for fitness professionals.

The trade show provides you with opportunities to take advantage of the lowest prices on the hottest goods the fitness industry has to offer.